There is significant overlap in the artists that are popular in Latin America and in other locations around the globe. Although the Spotify Awards are (almost) completely based on listeners in Mexico, we have reviewed data from music fans worldwide. In anticipation of the event, 24/7 Tempo has identified the 25 artists with the most monthly listeners on Spotify. The first ever Spotify Awards will be held in Mexico City on March 5, with awards exclusively based on data generated from Spotify users in Mexico.
With the growth of its streaming service, Spotify has chosen to expand.
The number of people around the world who pay for a music streaming service is only increasing, and streaming is the primary method of listening to music for many already.
Music streaming service Spotify dominates the global music streaming market with a 36% market share, or more than 108 million subscriptions.
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